I've always seen my campaigns against corruption as political work of a purer form than what opposition leaders usually do. All they do is hold roundtables and release political statements, which is all well and good. But there are concrete things that need to get done in order to achieve the basic goal of every opposition politician.
Putin and his advisers don't understand the power of public opinion in the West. They believe in conspiracy theories and that someone is orchestrating a malicious campaign against Russia. They don't realize that even conservative politicians have to react when newspapers and artists express their concern on such an issue.