When you were growing up, your mom and dad told you to look both ways before crossing the street or not to get into a car with a stranger. It's the same with the Internet. We have a big responsibility and a huge role in bringing all the stakeholders to the table - users, parents, educators, law enforcement, government organisations.
Podcasting is not really that different from streaming music, which we've done for quite a long time. Having a traditional podcast that people subscribe to - the hype is ahead of the quality. Podcasting is essentially a download, and you run into copyright issues. What you're left with currently is podcast talk radio.
Users socialize to figure out what they're going to do on the weekend. They use MySpace to discover new music and post events. Musicians upload their music. People use it for entertainment purposes or to sell goods in the classified area. MySpace makes what they do in the offline world a) more efficient or b) more interesting.
We saw a need to develop a community for artists to get their music out to the masses. With MySpace, when they went out on tour, they could actually tour nationally. The band might have 20,000 friends on their list and send out a bulletin saying, 'I'm going to be in Austin on Tuesday night. Come see our show.'