At the age of 31, I realized, 'Oh my God, I may die like everyone else.'
I think it's more important to write something that brings men back to reading than it is to write for people who already read. There's a reason men don't read, and it's because books don't serve men. It's time we produce books that serve men.
My only writing ritual is to shave my head bald between writing the first and second drafts of a book. If I can throw away all my hair, then I have the freedom to trash any part of the book on the next rewrite.
In almost all my work, I try to re-invent Christian images and stories and themes. You'd be amazed by the letters I get from young Christians who recognise this and enjoy it.