People naturally long for a bit of the wealth that is whorling all around them, and if the work and education available to them won't get them closer to the comforts that they see others enjoying, the temptation to take shortcuts can be fierce.
Every performer who ever performed in rock and roll or even close to it is lying if they tell you that they weren't influenced in some way or another by Elvis Presley. He turned the world around.
And I think it's because good cons are all based on the victim's need, and the successful con artist is the one, I guess, who can exploit that. I remember reading something about this, that one of the great traits of confidence tricksters is the level that they flatter their victim.
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