It's interesting that, given our culture has so many words that refer to women in a truly derogatory fashion, it's 'lady' - a term that has conferred social respect on our gender for over a thousand years - that has women up in arms.
I once did an event with Ian Rankin where he said he didn't really need to do much background research because his books are set in the present, and I just thought: 'You lucky, lucky beast!' because as a historical novelist, I live constantly on the edge of wondering whether tissues had been invented.
Personally I estimate about a third of my time is spent on author events, social media and traditional publicity.
I am incredibly jammy. I really am.
Edward McKendree Bounds