I put myself on the same level as everyone else around me - from the directrice to the workman, everyone. Except my pets - they are the Kings; you must treat them like royalty.
We've been paying for 100 percent of preventive care. But if you're not getting annual physicals, then you're not going to gain a financial incentive, so effectively your insurance premium with us will go up.
We don't feel pressure of, 'Let's make this really raunchy.' It's more about making a good story, which is 10 times harder. The raunchy stuff's really easy for us.
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