Radio had been very good to me as a car dealer. It's flexible, and it's fast - you can get on the air in an hour and change your message - and compared to other types of media, it's very good value.
If you have got the public in the palm of your hand, you can be sure that is where they want to be.
I must say I am not pleased to have to arrange the Senate schedule around the availability of Senators who are running for President.
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