I seem to be one of the few people in journalism who never worked or wrote for the 'Boston Phoenix.' I certainly read and admired it, and feel the same general malaise at news that it is gone.
People value Halloween, like Valentine's Day, because they can tell themselves that it's not merely secularized but actually secular, which is to say, not Christian, Jewish, Hindu or Muslim.
I think social media, it in a way forces companies to be more authentic or more transparent because it gives a voice to the consumer and a reach to the consumer that they didn't have before.
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