Sometimes the worst thing that can happen is, 'Oh, I'm on stage playing a song,' because you're daydreaming about something else, you're on autopilot. You have to fight that.
In 2010, aside from that niche of music that I have no interest in - Black Eyed Peas territory, disposable pop stuff - there's almost an incentive to go back to making music as adventurous and groundbreaking as you can, because nobody gets a big hit anymore.
When Twitter made its way to my radar I looked at it as a curiosity, then started experimenting. I approached that as a place to be less formal and more off-the-cuff, honest and 'human.'
I was excited by the process of Pandora, which I still think is a decent product. Not as great in actuality as it sounds. After the first hour, its weaknesses start to show up.