If David Bowie wants, I'll put him in my phone book.
I follow a simple formula when I compose. I ask myself, 'What would the audience want to hear?' and 'Why would they buy my CDs?' And the process of answering these questions through music follows. Sometimes, it works. Sometimes, it backfires.
Any Wall Street advertising that does not go into the boring details of methodology is most likely to be pushing past performance.
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