Winning isn't everything, but playing and competing and striving and going through things can be a lot of fun and really important. As long as you're doing it in a way that's healthy, sports can be an incredible opportunity.
If you can get a teen leader in each sector of a student population, you can pull people in. Everybody wants to get involved, but most are too afraid. When they see a person they think is cool leading it, they're first to join.
It's easy to say young people should believe in themselves, but the number one thing is recognizing that it's a journey, that you have to build confidence in yourself.
A good balance of winning and losing is important. If you just win all the time, you won't get anything out of it; having some tough losses can be really important.