Design, in its broadest sense, is the enabler of the digital era - it's a process that creates order out of chaos, that renders technology usable to business. Design means being good, not just looking good.
The combination of pictures and words together can be really effective, and I began to realise in my career that unless I wrote my own words, then my message was diluted.
Presidents in both parties - from John F. Kennedy to Ronald Reagan - have known that our free-enterprise economy is the source of our middle-class prosperity.
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