I'm not looking to exclude people, I'm looking to include them.
You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place.
Everything happens kind of the way it's supposed to happen, and we just watch it unfold. And you can't control it. Looking back, you can't say, 'I should've... ' You didn't, and had you, the outcome would have been different.
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