I think if you ask people why they watch me, there would be some common thread among all of them that I'm somewhat of an awkward older sister. I have a teen, mostly female demographic. How that happened, I don't know. But I think they see me as some sort of bizarre role model, and I'll keep trying to do that for them.
In any situation that calls for you to persuade, convince or manage someone or a group of people to do something, the ability to tell a purposeful story will be your secret sauce. Telling to win through purposeful stories is situation, industry, gender, demographic, and psychographic-agnostic. It's an all-purpose, everyone wins tool.