I find it hard to write with writers sometimes because of their way of writing. Some are heavily focused on structure, but I have more of a 'Let's go with it' mindset. I like to be creative, and when I hear something that inspires me, I'll come up with a melody, a lyric to that melody, and take it from there. I try to keep it open.
One of the changes I'm driving within Nokia is to adopt what we call 'the challenger mindset.' Let's understand that we have to fight, we have to fight our way through the difficulties, we have to listen to consumers, we have to both deliver what they need and also have some creativity and insight and deliver what the don't yet know they need.